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Writer's pictureMelanie Hopkins

Can A Virtual Assistant Bring Your Business To The Next Level?

Updated: Nov 13, 2023



Every Virtual Assistant has something interesting to bring to the table. Finding the right virtual assistant for you and your business is important. Some can offer you exceptional social media management, while others can offer you the freedom of not doing your own bookkeeping.


My expertise - or "niche" as they call it - is Executive Administration. I love the ability to take tasks off of the CEO and bring loyalty, trust, and knowledge to their business. Being an Executive Assistant, means being the "face" of the business, the first person potential clients talk to.


There are two main VA categories:

  • Generalist: VAs who can perform a wide range of administrative tasks

  • Specialist: VAs who usually have more experience in performing a handful of business functions

Here are a variety of tasks that are well within the skillset of a generalist VA:


  • calendar management

  • data entry or database management

  • fielding phone calls

  • bookkeeping

  • making travel arrangements

  • schedule appointments

  • email management

  • file management

  • general research

  • other personal tasks

Here are some common business functions handled by a specialist VA:

  • online or digital marketing

  • content creation or management

  • customer support services

  • lead generation

  • web research or online research

  • web design

  • project management

  • systems management

  • social media management

There are also some VAs that specialize in specific industries, like health or real estate. Some of them may also possess other skills that you may need from time to time (ex: graphic design). * From the Virtual Hub blog


These tasks can all be delegated to your VA, brining you the time and freedom to focus on what matters most - YOUR BUSINESS!





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