The economy has taken its toll since COVID started. There are so many financial difficulties emerging and for businesses and small businesses, you are the ones that suffer the most! By using powerful, yet affordable tools, business leaders and their teams can increase productivity, free up time, and give customers a better experience, without breaking the bank. I am going to list some tools that I find amazing (and cost effective). I am in no way affiliated with these companies, they are just ones that I use and chose to share with you!
Hootsuite - Your online presence is extremely important nowadays. Yet, managing and engaging with all your social media platforms can be a challenge for many. If you’re looking for a simple, affordable way to manage social media across all your accounts, from Facebook to Instagram, give Hootsuite a try. The tool is an all-in-one social media management solution, and it not only allows you to manage and schedule posts on various platforms, but also gives you insights into how well your posts are performing. Hootsuite lets you schedule updates and cross-promote across your social media platforms for more streamlined updates. With a free trial and affordable monthly plans, most organizations find the modest investment more than pays for itself.
Calendly- When attempting to schedule meetings with clients, customers and partners, emailing back and forth is time-consuming and frustrating. Calendly takes the hassle out of the process. You simply set up a profile that integrates with your calendar. Then you can share a Calendly link with the person you're planning to meet with, and they can pick a time that suits them. They can see your availability and choose one that works for both of you. The tool works especially well for Sales or Client Support teams who want to provide an easy way for prospects or clients to book meetings with them. The basic plan is free.
Quickbooks- Keeping track of where your money is going and where it’s coming from is one of the keys to the success of your business. However, without the right tools, this can be a challenge. Quickbooks is the industry standard financing tracking solution for small, and mid-sized, businesses. From taking care of simple bookkeeping tasks to generating financial reports, it’s a flexible and affordable service. Come tax season, Quickbooks will help you find the best tax solutions for your business and help reduce stress and work along the way.
Canva- This is one of my new favourites. There are a ton of free templates for all social media platforms. You can pay to upgrade, if you choose. The premium account then supplies thousands more that will probably drive more traffic to your sites. I really enjoy this app, it can be used on the phone or computer. Canva is a free graphic design platform that's great for making invitations, business cards, Instagram posts, and more. A drag and drop interface makes customizing thousands of templates simple and easy. Canva's wide array of features allow you to edit photos without extensive photo editing knowledge or experience.
Mailchimp- Mailchimp is an all-in-one marketing platform that helps you manage and talk to your clients, customers, and other interested parties. Our approach to marketing focuses on healthy contact management practices, beautifully designed campaigns, and powerful data analysis. We're here to help you become an expert marketer.
These are some of the most important tools that can help your business succeed in 2023! Any ideas for more, please list them in the comments.
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